Social media is a wonderful tool but I have a bone to pick with it. It’s created a platform where everyone can be an expert - regardless of education, knowledge, experience and credibility. I agree that we all have the right to a free voice and the ability to express our opinions. But they aren’t all equally weighted, and they shouldn’t be.
It's how people choose to react and access information and news that's important, not the mechanisms that distribute them.
On Twitter this week I saw (shared by @CF_Farrow) posters by Walsall Healthcare NHS Trust to promote emergency contraception from their sexual health clinic. I appreciate it’s not the jazziest of topics to communicate...
Stereotypes lose their power when the world is found to be more complex than the stereotype would suggest.
The CIPR has begun a strong call to its members and PR professionals to take the next step in their development and #GetChartered. With a new cohort of Chart.PR graduating this week, the Chartered Programme has seen over 250 pass through. But is it really worth it?
Let’s clarify from the very start; I’m not encouraging inappropriate behaviour! I don’t want to encourage us to kiss but to KISS - keep it simple stupid. An acronym made famous by the US Navy in the 1960’s and one that underlines what I feel all communicators have a duty to do.
One day I will find the right words, and they will be simple.
The internet is rife with people spouting their thoughts, feelings and recommendations online so I can already feel the tension as you wonder why on earth I’m adding to the noise.
Find a group of people who challenge and inspire you, spend a lot of time with them, and it will change your life.